Articles by Perry Rearick

41. Managing To-Do List Overload 1/29/2024

    Does managing your to-do list feel like a stressful juggling act? Like me, I am guessing that your units of work in any given day exceed your units of time available.

42. Do You Practice Resilience? 1/22/2024

    My good friend, Todd, is a cold bath enthusiast, an evangelist really, because I now do cold plunges routinely, it helps build resilience. Wait a minute! Resilience? I thought you were either born with it or you weren’t.

43. Seek To Understand Before Seeking To Be Understood 1/16/2024

    Successful, experienced sales professionals identify empathy as one of the most important skills for success. Yet, how often do we arm salespeople with a handful of questions intended to set up a scripted pitch? 

44. Linking Actions To Outcomes 1/10/2024

    Many of the B2B marketing professionals I speak with feel like they’re drowning in activities that have no connection to a desired business outcome or strategy.

45. Begin With The End In Mind 1/8/2024

    The second habit identified by Steven R. Covey in his book, “The 7 Habits of Highly Effective People”, is to begin with the end in mind. Easily misunderstood and seemingly in conflict with habit number three, put first things first, many of us tend to bypass number two. What does it mean? 

46. Not Your Typical New Year's Resolution Advice! 1/2/2024

    This is the time of year when many of us set New Year’s resolutions. Did you know that only about 9% of us consistently complete them each year? It is easy to blame it on our lack of stick-to-it-itve-ness, but what if we’re just not very good at defining goals in a way that actually helps us achieve them. 

47. I Think There's Still A Chance! 12/4/2023

    What is the secret to optimism in sales?

48. Practicing Intentional Ignorance To Subdue Information Overload! 11/27/2023

    I recently tuned into a morning network news program. My expectations were that I might get caught-up on some important topics in the world. Boy was I wrong!

49. Good News And Bad News 11/20/2023

    To survive the stress of a three-day work week, focus on the biggest opportunity.

50. Customer-Centered Content Marketing - Part 2 11/15/2023

    It is important to understand that potential buyers are on a journey to solve problems, not necessarily buy something. If you want to be considered as a solution provider, you must be a helpful participant in their problem-solving journey, the entire journey.