Welcome to the far-right tab of the Follow Your Buyer website—the frontier of website landscapes.

Since you’ve gotten this far, we assume that you’ve spent some time on our website, perhaps you follow us on LinkedIn and maybe you even receive our weekly newsletter.

You are the reason we rise each day and go to work! Follow Your Buyer is a community intended to help B2B sales and marketing professionals, as well as executive business leaders become more and get more from their marketing and sales functions.

Follow Your Buyer isn’t for everyone. It is a framework for B2B marketing and sales that is centered on understanding and helping the buyer rather than selling them. When applied effectively, the results are extraordinary.

Did you notice that we don’t have a products and services tab? That’s because we’re not here to sell you anything. Our purpose is to deliver thoughtful, helpful articles, interviews, best practices, and valuable tips related to B2B marketing and sales.

If you are interested in sharing your knowledge with our community with an article, you can learn more here.

We also depend on your feedback and input to help us get it right and we’d love to help you too. We’d be as excited as the dogs in the senior wing of your local humane society to hear from you!  

Feel free to send me an email at


Office Locations

5340 Fryling Road, Suite 300
Erie, PA 16510


2009 Mackenzie Way, Suite 280
Cranberry Township, PA 16066

101 Gibraltar Road, Suite 100
Horsham, PA 19044