Trailblazer Shorts

  1. Leading Knowledge Strategy, Dr. Edward Hoffman 3/24/2026

    On the Road with the Trailblazers! I had the honor of speaking with Dr. Edward Hoffman on the first day of PDA Week. Ed was the keynote speaker this morning and took some time out of his busy day to share some sage leadership advice from his 33 years at NASA. He talks about high consequence business, knowledge strategy, how ignorance can lead to growth, and the importance of stories.

  2. Leading And Managing Change 3/19/2026

    Change is constant and required or organizations become irrelevant. When leading and managing change, communication that builds and sustains trust is imperative. And Joe Carleone believes in planning from right to left, learn what that means.

  3. On Developing A Strategy 3/18/2026

    When it comes to developing a strategy, focus on the customer not your competitors, and communicate it clearly & concisely to everyone in your organization.

  4. Determining One's Talents 3/18/2026

    The reason people fail in their jobs is that they're in the wrong job. Leaders must determine one's talents, but how do you do that? Joe Carleone tells us.

  5. Building Trust With Your Prospect Throughout The Entire Buyer's Journey 3/6/2026

    Susan Lynch-Smith, Head of Business Development at Douglas CDMO, speaks about the importance of building trust with your prospect throughout their entire buyer's journey. Think know your buyer, empathty, account based marketing, and precision.  

  6. The Modern B2B Buyer-Solution Provder Relationship 3/6/2026

    Susan Lynch-Smith, Head of Business Development at Douglas CDMO, describes the complex landscape that buyers and solution providers must navigate together: volatile funding streams, investor scrutiny, heightened caution, more stakeholders, increased accountability, adaptability and speed from CDMOs, longer sales cycles, and a reduced tolerance for risk. 

  7. The Follow Your Reader Principle 2/9/2026

    Matt Pillar, VP of Editorial & Content explains the Follow Your Reader principle and how it supports both our audiences and strategic partners.

  8. Who Is Life Science Connect? 2/9/2026

    Matt Pillar, VP of Editorial & Content describes who Life Science Connect is what we do.

  9. Commercializing Innovation 1/20/2026

    Human-derived organoids are an exciting innovation in the drug development process that most drug developers don't know about. Dr. Alexis Santana from Samsung Biologics talks about how she helps make this technology understandable and meaningful with external audiences and potential prospects.

  10. The Connection Code 1/16/2026

    Jeremy Victor explains his model of infusing kindness, curiosity and generosity into conversations, fostering trust & undertsanding, and contributing more to any given interaction.